Social media management and paid advertising for admissions at a Christian school with a strong foundation in values.
Our client, a school with a long-standing track record, faced two challenges: conveying attributes such as education, spirituality, and leadership through visual content; and building a graphic framework to standardize audiovisual output.
The main goal was to retain their existing audience and reach new audiences interested in the brand's services, boosting enrollments through a targeted paid advertising strategy.
Results obtained on the reach of the campaign.
Improved outreach for academic and formative activities, strengthening the school's institutional image.
Greater participation from parents, students, and teachers in content related to school events.
Reinforcement of values and educational vision through communication aligned with their formative approach.
A selection of the most impactful visual work from the campaign.
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